Demo · not open for live business
The Cuttleflow Marketplace and the network portal are being built with the brokers, networks and markets who will use them. They are not open for live business, and nothing on this page or in the demos is a quote, an offer or cover. Cuttleflow Pty Limited does not hold an AFSL and does not issue, arrange or advise on insurance products. Your authorised representatives advise, quote and bind under your licence; the markets underwrite under theirs.
Cuttleflow Marketplace for AR networks
See every specialty placement your ARs make, as they make it.
Your authorised representatives place specialty lines on the Cuttleflow Marketplace. Your network portal, under your name, shows each placement as it happens: the file, the disclosures, the markets approached and the reasons for the choice. Your compliance team works the exceptions. The same record shows which markets win your ARs’ business, which you can use to agree partner terms and to sell data to markets.
Status labels on this page:In the demoon fictional dataIn developmentPlanned
The licensee’s position
You answer for your ARs’ advice. You usually see it after the event.
A licensee is liable to clients for the conduct of its authorised representatives (Corporations Act, sections 917A to 917F) and must take reasonable steps to make sure they comply with the financial services laws (section 912A(1)(ca)).
For specialty lines, most networks supervise from files the AR assembles, a sample reviewed months later, and an annual attestation. The licensee learns what happened from what the AR chooses to send. The network portal works from the record the platform makes while the AR places the risk, so the AR does not have to send you anything. Placements made outside the platform still go through your existing process.
Supervise In the demo
What your compliance team sees
Placement files
- Built by the platform as the AR works
- Every market approached, every quote, the decision and the reason
- Disclosures, FSG and client report version recorded
- Cannot be edited; corrections are added
Rules on every placement
- Referral to you above a limit, for a class or for new ARs
- Disclosure missing before a report is issued
- Market choice without a reason
- Sudden volume or concentration with one market
File review and attestations
- Files drawn by risk band, with the draw logged
- Review checklist recorded against the file
- Quarterly attestations pre-filled from the record
Registers and controls
- Complaints, breaches and conflicts linked to files
- Reportable situation dates worked out (RG 78)
- Authorisations by class; approved templates
- Schemes and campaigns signed off before they go live


Growth for your ARs In the demo
Your ARs place faster and win more clients.
The supervision record is a by-product of the AR’s own work on the Marketplace. They use it because it saves them time, not because the network asks them to.
- One submission to every eligible market, including specialist agencies the AR may not otherwise reach.
- Quotes side by side, with wording differences summarised for the broker to review, and a client report built from the record.
- Renewal rounds sent across the book with last year’s answers prefilled, and cross-sell rounds with indications.
- Client acquisition: branded forms and the industry lookup on the AR’s website, industry campaigns, and schemes for associations, each signed off by you before it goes live.
Growth for the network In the demo
Know which markets win your ARs’ business, and use it.
Placement share as it happens
Submissions, quote rate, hit rate, premium placed, share and time to quote for each market, by class, updated with every placement.
Partner terms on evidence
Agree service levels, appetite and brokerage with preferred markets, and review them against the figures. Preferred markets are flagged to ARs, never ranked above others or hidden from them.
Data the network can sell to markets
Partner, feedback, benchmarking and targeting packs, priced by the network and the same for every market. Large broking groups already charge insurers for data of this kind. Cuttleflow takes no share of this income.
A network lead site In development
A public site under your name where businesses look up the cover they need and ask for a broker. Each enquiry goes to one of your ARs, never allocated on payment.
Feedback on markets after every placement. After binding, the AR answers one question for each market that took part: how likely are you to send this market your next similar risk, from 0 to 10, and what drove the score (speed, appetite, terms, communication).
Scores use the Net Promoter Score method: the share of 9s and 10s minus the share of 0s to 6s, from −100 to +100. You see every score. A market sees only its own combined score for each class, and only once there are at least 20 ratings from 5 AR practices. Scores never reach the client and never change the order of quotes.
Net Promoter® and NPS® are registered trademarks of Bain & Company, Inc., NICE Systems, Inc. and Fred Reichheld.

Professional indemnity
The evidence your PI insurer asks about
A licensee’s PI insurance must cover claims arising from the conduct of its representatives (ASIC RG 126). At renewal, insurers ask how the network supervises its ARs. The portal gives you records to answer with: the share of complete files, disclosures checked before a report is issued, referral rules that stop a placement outside an AR’s authority, and exceptions worked with a dated note.
Better records may help your PI broker present the risk. We do not promise a lower premium; the insurer decides.
Rules we keep
What the portal will not do
- Hide a market from your ARsEvery eligible market can quote. A compliance hold on a market needs a stated reason, and the market is told.
- Reorder quotesQuotes appear in the order they arrive. A preferred market is flagged beside its quote, and the client report states the network’s arrangement with it.
- Show one market another’s dataBenchmarking is aggregated across at least 5 markets. No pack identifies another market or a client.
- Charge on premium or market choiceNo fee to the network or its ARs depends on premium, commission, leads, or which market an AR chooses.
- Make underwriters log in per networkA market uses one login for every broker and network on the Marketplace.
- Send scores to clientsMarket scores are for you and, combined, for the market. Clients never see them.
Pricing
A flat monthly fee for each AR practice
The network pays a flat monthly fee for each AR practice on the portal and chooses whether to absorb it or pass it on to its ARs. Placing on the Marketplace stays free for your ARs. Fees are being set with the first networks; ask us for a proposal.
The network keeps everything it earns from partner terms and data packs.
Ask for the network demo
See the network portal on a fictional network.
The network demo is for AFS licensees with authorised representatives. Tell us who you are and we will reply by email with a link and an invite code.